energizing challenge

Energizer wanted new microsite solutions that would commemorate the bunny’s 20th anniversary and honor the Keep Going spirit of everyday Americans. Strong analytics, high-impact design, slick and intuitive user experiences were necessary to meet the goals of the client.

nonstop solutions

The Birthday Bunny microsite featured vintage TV commercials, ecards, coupons, history and various social media tie-ins. The Hall of Fame Contest microsite incorporated user-submitted nominations, contest history, social bookmarking, induction ceremony videos and subscriptions to email updates.

Agency Partner: TBWA / Tequila

target audience

	general public
	existing customers
	potential customers
	social media enthusiasts

our role

Working with our agency partner, TBWA/Tequila, we developed and supported
multi-phase microsites with advanced analytics.

banging the drum

Both sites hit the mark and garnered tremendous public response. Energizer was
able to realize their vision for these two microsites and collect and understand
user interaction throughout the campaigns.

On your mark, get set…Scion tC.

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Smile, it’s a digital breakthrough.

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Cruise through school. Smooth learning ahead.

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Extreme programming for an extreme cause.

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A fresh coat of web presence.

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Happy 20^th birthday, bunny. Bang on.

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We’re talking serious turkey for this upscale supermarket.

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Share the knowledge—minus the carbon copies.

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Brace yourself…this sweepstakes is Spooktacular.

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