promotional consideration

Cost Plus World Market strives for consistent promotional communication with their customer via email. They wanted to encourage their customers to interact with the brand through enticing sweepstakes, which were run online and in-store.


scary good sweepstakes

To date, we've completed several promotional sweepstake projects for Haley Miranda and Cost Plus World Market. The most successful of the campaigns was the Spooktacular Sweepstakes, which included a full sweepstake micro-site (main page, thank you page and email a friend page), hosting, maintenance and reporting.

 
    
 
 
Agency Partner: Haley Miranda Group
 

target audience

women 25-54
cost-conscious consumers
HHI $45k+

our role

Working with our partner, Haley Miranda, we developed the creative design, overall page designs, maintained the sites and provided detailed reporting.


tremendous turnout

The Spooktacular promotion proved to be their most successful sweepstakes with over 200,000 unique submissions and 103,000 email opt-ins for their database.

 
 
 
 
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